TINA. L
Communication designer working across branding, experiential design, and visual storytelling, with a focus on concept-led and cross-media projects.
Opening Sequence Concept
Vancouver Jazz Festival
A youthful, pop-forward beverage rebrand exploring character-driven illustration, bold color blocking, and packaging mockups. The goal was to create a visual world that feels playful, memorable, and shelf-ready.
Phillips Soda Works
An event and experiential design internship at Freeman Company, where I supported brand events through concept development, visual assets, and AI-assisted reference imagery, working across narrative ideas and real-world event execution.
A comprehensive brand concept for the Vancouver International Jazz Festival, designed to capture the rhythm, spontaneity, and energy of jazz through bold typography, dynamic layout, and cross-platform consistency.
Design
Concept-driven communication design with a focus on branding systems, visual storytelling, and narrative-led projects.
